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| Bob Feller & Popsicle Pete in
1948 |
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| 1977 Dairy Queen Ad |
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| 1987 Baskin Robbins Ad |
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MSA Advertising Disc |
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Bubble Gum Cooler
Foil Wrappers |
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Double Play Carton Card |
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1999 FroZsnack's Highscreamers Lids |
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| KeyMan
Collectibles |
NEWSLETTER |
April 2023 |
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I Scream You Scream We All Scream for
Ice Cream |
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Steven KeyMan |
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Baseball Memorabilia
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By Steven KeyMan |
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Founder of
Keymancollectibles.com,
and a long time
collector, Steven
KeyMan has more than 30
years of experience in
researching, and
cataloging information
on Baseball
Memorabilia.
Researching his own personal
collection, and helping others find
information on their
collectibles, the
website grew into the
largest online resource
for baseball
memorabilia |
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Ask
Steven: Direct your questions or feedback,
about Baseball Memorabilia to Steven KeyMan
Steve@keymancollectibles.com You can also Send
KeyMan pictures of your personal Memorabilia Display,
and get your own Free
Collectors Showcase Room featured on the website.. |
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As if we needed an incentive to have
some ice cream... Dairies issued
baseball cards, and other premiums to
lure us into the ice cream parlor or
fill our freezer with the creamy frozen
treat. From 1928 Babe Ruth Fro-Joy
premiums; to 1990, Jim Bouton's Big
League ice cream bar baseball bat
sticks, we take a lick look back
at some ice cream baseball memorabilia. |
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In 1928, from August 6th to the 11th
was "Fro-Joy Cone Week." With every
Fro-Joy ice cream cone you bought each
day, your dealer gave you a
small
picture of Babe Ruth. When you had all
six of these in different poses, and
sent them to the general Ice cream
Corporation, You received a large 9x12
inch picture of Babe Ruth at bat.
When the premium was mailed back, kids also received the large 9-1/4" x
12-3/8" sheet with the six cards.
Beware of reproductions. These
black-and white sheets were also
reproduced in color and are without a
doubt fake.
The bottom of the Fro-Joy uncut sheet
of picture-cards States; "Babe" Ruth
picked up Fro-Joy cones to give the
thousand orphans at his Boston baseball
party....."
The story behind this: Babe Ruth invited 1,000 orphan boys to a game in
Boston, and ordered Fro-Joy Ice cream
for them.
"Babe Ruth ate Fro-Joy, then hit his 40th homer" at Fenway.
The six poses on the sheet of cards
that were to be "Cut Along The Dotted
Lines" are titled; (1) "George Herman
("Babe") Ruth," (2) "Look Out Mr.
Pitcher," (3) "Bang! The Babe Lines One
Out," (4) "When The "Babe" Comes Home,"
(5) "Babe" Ruth's Grip," (6) "Ruth Is A
Crack Fielder."
The
1928 Yuengling's Ice Cream baseball
set consists of 60 cards measuring
1-3/8” by 2-1/2.” A thin black border
surrounds the black-and-white
photographs with the card number and
the player’s name at the bottom of
each.
Regional ice cream makers, such as Tharp’s and Harrington’s, presented
identical sets. The back of each card
informs the consumer to "Save These
Pictures" One Ice cream bar will be
given free for each picture of Babe
Ruth. Also One gallon of ice cream will
be delivered free to the holder of a
complete set of sixty different
Baseball Stars,
upon surrender of the set to the ice
cream dealer, which was advertised on
the back. A high end set, there are
thirty-three Hall of Famers that
include; Babe Ruth, Lou Gehrig, Ty
Cobb, and Grover Alexander.
In April of 1939, Karl McCready won
the title of the "Typical American
Boy." Selected by a committee of judges
headed by Dale Carnegie, Karl was in
competition with 25,000 other boys, and
received a lifetime contract to be
"Popsicle Pete," a living Trademark.
Popsicle Pete was introduced on the radio program Buck Rogers in the 25th
Century as having won the "Typical
American Boy Contest." The character
told listeners that they could
win presents like this glove by sending
wrappers from Popsicle productsto
the manufacturer. Pete continued to
appear in the company's advertising
campaigns for over 50 years.
In 1948, Bob Feller teamed up with
"Popsicle Pete," appearing on
nationwide radio broadcasts reaching a
total listening audience of more than
32 million, telling the story of
Popsicle's fight to curb juvenile
delinquency.
Feller also helped promote the Popsicle Pete premiums that were offered in
the prize catalog. The Popsicle Pete
Giant Gift List featured a verity of
prizes, which were to be redeemed for
popsicle bags (wrappers) or bags and
cash.
Baseball items included; The "Popsicle
Pete" #41 Fielders Glove, for 500 bags,
or $1.00 and 25 bags, #10 Bob Feller
Bat Pencil, for 50 bags or .10¢ and 10
bags, #50 Bob Feller Wilson Fireball
Baseball, for 300 bags or .60¢ and 25
bags, #158 Superior Baseball bat for 75
bags or .15¢ and 20 bags.
The "New-Different" Baseball Bank-Game
Combination was advertised in 1948
newspapers for only .49¢. The plastic
regulation size baseball features a
signature endorsement by Pittsburgh
Pirates radio sportscaster Rosey
Rowswell, and "Sealtest Dairy Products"
who sponsored the radio show.
The front of the "Baseball, Bank Game" has a coin-slot to deposit savings,
and a "Play ball" batter-up spins wheel
and play arrow.
Play Ball ! Batter up spins the wheel. When wheel stops read the play
pointed out by the arrows. Score by
putting a peg in correct hole on the
baseball field illustrated on box.
Score all the following plays the same
way. Keep the score with the enclosed
score cards. Continue playing according
to regulation baseball game rules until
the ball game is over.
 A
scarce regional issue, by Sealtest
Dairy, the
1949 Philadelphia Phillies
sticker set consists of a 12
"card" checlist. The front of the sticker
feature an action photograph and the
player’s facsimile autograph.
The peel-off backs, are unnumbered and show a
Sealtest advertisement That reads;
"Follow the Lead oh the Phillies - Get
the Best ... Get Sealtest" At the
bottom are directions on how to apply
the sticker. The set includes Hall Of
Fame players, Rich Ashburn, Robin
Roberts
In 1937 and 1938, Dixie Ice Cream
baseball player Lids were issued with
an advertisement for local dairies on
the back. Then again larger sets in
1952, 1953, and 1954. The 1954
Dixie Lid series consists of 18
Baseball Players. The fronts have a
picture of the baseball player with the
Players name, Team and a line along the
top that reads "Get Dixie Lid 3-D
Starviewer! Send 25¢, this lid, name,
address, to DIXIE, Box 630, New York
17, N.Y."
The 1954 lids were designed to be viewed in 3D as advertised on the back.
The lids have an "L" or "R" on the tab,
which distinguished which side of the
3-D viewer was to be used for that
particular card. In order to view them
in 3-D with the Stereo Starviewer, you
needed two copies of the same card, one
with the tab on the left and one with
the tab on the right. The lids also
feature advertising on the back from
many local or regional dairies, which
packaged the ice cream cups.
The 1956 Tastee-Freez Big League Stars
Coloring Contest premium Statues
were manufactured by Big League Inc.,
and are virtually identical to the Big
League Stars bronze colored set issued
by the company in blister packs that
same year.
The statues were given away by Tastee-Freeze in a "Coloring Contest" where
you could win $10,000. in cash prizes.
"Paint color on these white plastic miniatures lifelike statuettes of
famous American and National League All
Star Ball Players" and You may win one
of 266 cash prizes. Contest Rules,
instructions and entry blanks were made
available free at any Tastee-Freez
Store.
The
Roger Maris Gold Mine ice-cream booster
tab dates to about 1962 when Roger
Maris became a spokesman for the
product, following his record-breaking
1961 season. A number of contests were
held using Roger Maris to promote Gold
Mine Frozen Treats.
The prizes varied from city to city but the rules were the same. Send in
one wrapper of any Gold Mine frozen
treat with an entry blank provided by a
Gold Mine dealer; then Indicate the
number of home runs Roger Maris will
hit from opening day of the 1962-
season through all official games to
and including August 1st. It is likely
that these booster tabs were provided
to the dealers and given away with the
entry blanks to promote the ice cream.
The
Baskin-Robbins "Baseball Nut" Ice
Cream, Spalding Little league baseball
can be dated to about 1971 to 1976. The
Spalding box that the ball came in was
used from 1958-1976.
In 1971 Spalding started to use a 4 digit model number after the "41-"
prefix for their baseball model
numbers. The model No. on the box is
"48-1317. Prior to 1971 Spading used a
3 digit model number after the "41-"
prefix. The Spalding LL1 Little League
baseball was listed as model No. 41-131
in the 1970 catalog.
From April 2 to June 14, 1975, participating Baskin-Robbins stores, held
a "Great Baseball Give Away" promotion.
Little Leaguers that filled out an
entry blank could win an Official
Baskin-Robbins baseball. Baskin-Robbins
created "Baseball Nut" ice cream in
1957 to signify the Dodgers' move from
Brooklyn to Los Angeles.
Based on personal accounts, these
Quaker Iron-On transfers are connected
with the Mr. Softee dairy chain. The
4.5 inch by 6 inch color transfers have
a player portrait on a baseball
background very similar in format to
the 1978 Royal Crown Cola Iron-ons.
Like the RC issue, the pictures have team logos removed from the caps. The
Mr. Softee includes the team nickname
beneath the player picture, along with
the Major League Baseball players
Association logo and undated Quaker
copyright line.
Cataloged as the 1976 Mr. Softee Iron-ons, the Reggie Jackson transfer
calls into question the year of issue.
Jackson wearing an airbrushed Baltimore
Orioles cap, has the N.Y. Yankees
nickname. A team he didn't play with
until 1977. The Yankees signed the free
agent Jackson on November 30, 1976, so
the transfer could be a late 1976
issue.
In 1976 Carvel Ice Cream issued two comic
book Premiums,
"GREAT HITTERS I'VE KNOWN"
By Mickey Mantle, and "GREAT PITCHERS
I'VE KNOWN" By Whitey Ford. The book
could be purchased for 35¢ at a local
Carvel stores in the New York area.
The hitters comic book feature Players such as; Joe DiMaggio, Ted Williams,
Stan Musial, Willie Mays, Yogi Berra,
and Hank Aaron. The pitchers comic
book; Jim Palmer Tom Seaver, Bob
Feller, Don Newcome, Sany Koufax and
Jim Hunter
In 1976,
Michael Scheter Associates
Inc., (MSA) came out with a sports card
disc format that featured customized
adverting on the back. Zip'z "Make your
own Sundae" ice cream franchise stores,
advertised on the MSA Baseball card
discs in 1977.
The discs feature a black and white portrait of a player on the sweet
spot of a baseball design. The left &
right panels were printed in one of
either two shades of pink, yellow, or
orange. The left panel lists the
players height, Weight, and birth date,
while the right lists the players place
of birth, above the copyright
information that reads "© Major League
Baseball Players Assoc. 1977." Below is
the player's name, position, team, and
MLBPA logo.
Beatrice Foods produced a 20 card
baseball set in 1986. Two card panels
came with specially marked boxes of
Meadow Gold Double Play popsicles, fudgsicles, and bubble gum coolers.
Each baseball card has a full color player pictures with player name,
team, and position printed below the
photo. Card backs are printed in red
ink and feature player career
highlights.
A second
16 card set was distributed by Beatrice
Meadow Gold Dairy in 1986. They were
issued on Double Play ice
cream cartons, one card per package.
The perforated cards were to be removed from the panel and have blank backs. Both sets
were distributed to the west and
Midwest only. |
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 In
1990 this 14 by 18 inch store sign was
used to promote
Good Humor's Big League Ice Cream Bar,
and issued a set of 26 Autograph
Sticks. The ice cream sticks shaped
like baseball bats carried the
facsimile signature of 'Your Favorite
Player' on the barrel end, and were
individually numbered by players name
in alphabetical order.
The number is placed on as a center
brand sandwiched between "BIG LEAGUE"
at the top, "GOOD HUMOR" at the bottom,
separated by a star at each end.
Eight of the 26 autograph stick
checklist pictured on the sign are; Nolan Ran, Wade
Boggs, Ryne Sandberg, Dwight Gooden,
Don Mattingly, Robin Yount, Jose
Canseco, and Will Clark. |
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KEYMAN COLLECTIBLES
RELATED RESOURCES |
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KeyMan
Collectibles Collectors Corner
- Keep up with the latest collecting news,
announcements, and articles of interest on the
webs best resource for baseball memorabilia. |
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KeyMan Collectibles Baseball
Memorabilia Facebook Group -
Post Questions and comments relating to
Baseball Collectibles and Memorabilia. Interact
with other collectors or show off your
collection. |
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KeyMan
Collectibles Forum
- A great option for those that "Don't do
facebook" Post Questions and
comments relating to Baseball Collectibles and
Memorabilia |
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